Nowadays, Internet medical care has become the focus of the BAT Big Three. As one of the Big Three, Tencent has also begun a large-scale layout in this field.

Keep's C+ round financing should be Tencent's latest investment in the health care field. In fact, in recent years, Tencent has invested in 24 companies in the field of health care. Medical health has become the fourth largest area of ​​Tencent's investment projects after games, culture and entertainment, and e-commerce.

In addition, Tencent also self-employed Teng Ai doctor project, layout of chronic disease management, strategic cooperation with the Guizhou Provincial Health Planning Commission and Guizhou Bailing's "Guizhou Chronic Disease Prevention and Control Program", Tencent also initially connected the government, insurance, patient personal big data.

At the 2016 National People's Congress, Ma Huateng, a deputy to the National People's Congress, proposed including grading medical treatment, doctors' free practice, and patient information sharing. And behind these suggestions, Tencent’s layout strategy with connectivity as its core is also revealed.

Deep interpretation: Tencent's latest layout in the medical and health industry in 2016

Recently, in the second-generation product launch conference of Tencent's chronic disease management platform, Dr. Ding, the vice president of Tencent, said in an interview that "connection is what we are good at. By connecting users, we generate a lot of traffic. Some of them are It will flow to various scenes in life, such as medical treatment." Because of this, Tencent's big strategy in medical care is to connect doctors, doctors, and hospitals. Ding Wei mentioned that the imbalance between supply and demand of medical resources is the essence of medical problems. The role of Tencent's efficient tool is to balance the imbalance of supply and demand.

Deep interpretation: Tencent's latest layout in the medical and health industry in 2016

Tencent's number of investment projects in various industries (data from IT Orange; Cartography: Zheng Qi)

Through information matching, communication and the advantages of huge traffic, Tencent has observed many opportunities, but because medical care is more invasive and gradual, and the industry chain spans too long, it does not intend to take all medical services.

“We can explore the current needs of medical services by deepening the needs of users and collaborating with our partners to complete the exploration of resources.” Ding Wei emphasized that opening up is Tencent’s insistence on being able to represent the future of medical change. In the way, Tencent is willing to cooperate with partners in the industry to achieve win-win results. Mr. Mu Yifei, executive director of Tencent Investment, also made it clear that entrepreneurs are the most intelligent and professional group. When choosing a partner, Tencent will not pre-set the direction of entrepreneurship, but will remain fully open and follow. The entrepreneur's own choice.

After combing the medical projects related to Tencent, the author found that Tencent has connected the three major medical subjects, including patients, doctors and hospitals through self-construction, cooperation and investment, and laid out chronic disease management, smart hospitals, and online questions. 14 medical service segments, such as diagnosis, intelligent hardware, medical beauty, sports and fitness, genetic testing, insurance, doctor community, nursing, big data, first aid, medical services, and crowdfunding, are trying to get involved in various fields of medical links.

Deep interpretation: Tencent's latest layout in the medical and health industry in 2016

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