Faced with the 21st century of modernization, informatization, globalization, integration, marketization, and a rapid shift from a production-oriented society to a consumer-oriented society, all walks of life should pay special attention to the economic and social development, judiciously assess the situation and take the initiative. Take effective measures, gain initiative and become winners. On the contrary, it must be a loser.

From the verification analysis of theory and practice, it can be expected that in the 21st century when green, environmental protection, safety, and health have become mainstream concepts of economic and social development, the geese industry will surely be the most brilliant industry in livestock and poultry husbandry, and also the livestock and poultry product market. The largest industry in space has a great future. At present, the total amount of bred geese in the world is about 1.4 billion, and the world’s per capita possession is only about 0.25. China is the world’s largest geese raising country, and the total amount of geese is about 800 million, and the per capita occupancy is only about 0.6. The reproduction rate of geese is relatively low, and the development of geese is relatively slow. It is predicted that in the next 25 to 30 years, the goose product market will not be in a situation where supply exceeds demand, and the development potential is very great.

From a strategic point of view, the rational analysis of the macroeconomic situation of China's development of geese farming is that there are no competitors abroad and there is no import pressure in China. Goose raising industry is a truly free, comfortable, and worry-free industry; There are many pressures on employment, lack of food, and the contradiction between livestock and livestock, and the fact that weeds and crop stalks that are relatively comprehensive in nutrition are not only adequately and reasonably used, but also natural ecological environments are more suitable for national conditions such as geese. The industry is a sunrise industry with unique competitive advantages in China in the 21st century. It should wisely review the situation, adapt to local conditions, and develop vigorously.

To analyze the situation of China’s geese raising industry from another perspective, we should clearly understand that the geese industry is an old and emerging industry. People are unfamiliar with the biological characteristics and physiological characteristics of geese and their economic and social development There is less knowledge of the great performance that can be produced. The traditional methods of industrial production and management are heavy in color, and their foundations are weak. They lack good varieties and lack good laws. Their production levels are low, their product quality is poor, and their efficiency is not high. Facing the increasingly fierce market competition in the 21st century, the anti-risk ability of traditional goose breeding industry is high. Weak, need to improve. Therefore, in order for the sunrise industry to produce positive results, strive for national triumphs, win glory for the country, and make due contributions to building a well-to-do society in an all-round way, we should have great confidence in the post-crisis era of major changes, major adjustments, and development. With great determination and great efforts, we will effectively transform and develop the production and management methods of the geese industry, strengthen the solid foundation for sustainable development, enhance market competitiveness, and achieve sustainable development. This is a glorious mission entrusted to us by history. We should consciously assume and complete it.

To this end, it is recommended that the following countermeasures be adopted to promote Chaoyang industry's positive results and achieve sustainable development.

First of all, we must strengthen learning, continuously improve the overall quality of people, and give full play to the role of the first function of human factors.

It should be acknowledged that the key factors in the success or failure of all things in today's society are people, thoughts, ideas, cultures, knowledge and skills are the main connotations of the overall quality of people, and ideological concepts are the core, because the mind determines the direction and the concept determines the behavior. People, only under the guidance of the correct ideas can establish the correct goal of life struggle, and continue to strive for the goal. Gosling industry is a new industry, and it is an important social undertaking. In the post-crisis era of major changes, major adjustments, and major developments, we must keep up with the trend of the times, grasp the pulse of the times, adapt to changes, and timely adjust the industrial structure. , change the mode of production and management to take the initiative to win success.

Where does the overall quality of people come from? Only by learning, thinking, and practicing, there is no other way. To this end, colleagues in the industry should strengthen their knowledge and skills in business learning, learn economic and sociological knowledge, continuously emancipate their minds, change their concepts, and become knowledgeable in the era of strategic vision, goals, knowledge, and skills. Only in this way The understanding of people can lead the era of the cause and the era of the industry from victory to victory, steady grasp of sustainable development initiatives.

It should be emphasized that in today's society, knowledge and skills are more valuable than money, and knowledge and skills are only obtained through continuous learning and practice. Therefore, continuous reinforcement of learning and practice is the basis for success.

Secondly, the implementation of industrialization projects, the establishment of an industrial chain, and the realization of a modern goose industry target

In the 21st century of modernization, standardization, intensification, marketization, and industrial clustering, any industry that is alone in its operations and that is independent of the government cannot be freely and spontaneously generated, and it is impossible to develop freely and freely. The geese industry is no exception. Only With the vision of a strategic, capable and capable entrepreneur or capable person, the company effectively adopts a scientific planning program to build a modern-scale goose product processing enterprise with a modest scale. With the processing enterprise as a leader, it adopts a “leading company + geese The model of “Base + Goose Farmers”, under the support of the local government’s industrial policy, signed a close cooperation agreement with the geese farmer in a contractual manner to strictly implement unified supply of improved varieties, unified scientific supply of grass and feed, and unified To carry out scientific and technological training and services, unified standardization and standardization of feeding management, and the unified acquisition of the “five-unified” model industrialization project of product processing, sales, and sub-division household operations, and to firmly establish the industrial chain and effectively solve the problem of disconnection between production and sales. In this way, it is possible to solve well-prepared pre-existing, difficult-to-produce, and post-harvest sell-out problems that were previously and presently caused by a low level of organization.

Practice has proved that the "three difficulties" problem is a key constraint to the development of modern geese farming. My colleagues in the industry should pay great attention to this severe situation, and then unite their understanding, adapt to local conditions, make a difference, and make breakthroughs.

Second, the government introduced policies to support the development of geese farming

In the past 20 years, the geese industry, which conforms to the trend of the times, conforms to the national conditions, promotes public opinions, smooths people's hearts, and contributes to the realization of the goal of enriching the people and the counties, was obtained through hard struggles under the production and management system with the private sector as the absolute main body. The emerging industries with unprecedented glorious achievements have verified that the people are the creators of social history, and the historical conclusion of being a true hero is very correct.

As a sunrise industry with unique competitive advantages in China in the 21st century, the geese industry should, in the post-crisis era of major changes, major adjustments and major developments, introduce relevant policies to support the development of geese in order to strengthen the development of the geese industry. Goose industry confidence. Human confidence is the cornerstone of successful business. With government support, the people have confidence. This is the strength of the two forces. The two forces form a concerted effort to strengthen the driving force for the healthy and rapid development of the geese industry and effectively promote the transformation of the modern goose industry to the modern goose industry. The leap of the world's leading geese country to modern geese powerhouse. This is the people's expectations and it is the common responsibility of the government and the people.

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