Recently, the mobile medical app “Picture Doctor” under the Internet medical enterprise Jianke.com officially changed its name to “Jianke Doctor”. Since receiving a round of $100 million in financing at the beginning of this year, the Internet medical company, which started with the drug b2c business, has been rated as a high-value unicorn company by several third-party Internet market research institutions. In the market war for mobile medical users to seize users, how does the doctors get rid of the encirclement? Like other mobile medical devices, it is indispensable to burn money to subsidize users. Jianke.com said: "In the next 10 years, the profitability of the doctors will not be considered." He revealed that in the future, he will continue to increase the subsidy of users, allowing users to consult doctors free of charge on doctors. The investment will continue to increase every year.

Over 10,000 online doctors provide free consultation

"Health Doctor", formerly known as "Handheld Doctor", was launched in 2012. It is a free mobile app that provides health information, health questions and answers, medication guidance and drug purchase channels for the majority of Internet users. The relevant person in charge of Jianke.com explained that in the light of the issue of copyright registration and the strengthening of the brand of the healthier, the name was changed in two steps. "The android version was renamed in early June and the iOS version was completed in mid-July."

At present, Doctor Jianke has developed over 10,000 online doctors, 100,000 dau (daily active users) mobile products, with a cumulative user of 3 million. Different from most mobile medical terminals currently on the market, Doctors of Health not only provide free doctor consultation services, but also self-operated drug library purchase channels. "Now many mobile medical terminals provide drug purchase links through third-party access, while the doctors provide doctors with self-operated purchase channels, and have nearly 10 years of drug sales expertise, which is more for users. Rest assured," said the person in charge.

In addition to free consultation, the doctor also has a comprehensive and extensive disease database and drug library. Users can search for the corresponding department on the doctor's doctor according to their own symptoms, and can also browse the massive information about the disease.

Health care doctors also offer more possibilities in health management and data applications. According to reports, Dr. Jianke is currently building a user's health file and patient database through the client. "By establishing patient-complete information, doctors can give more accurate advice, and can also push relevant health consultations and drug referrals."

"medical medicine" will not consider profit in the next 10 years

At present, most mobile medical terminals are attracting and accumulating users through free consultations, such as Ping An Doctor and Chun Yu. Some platforms try to test the water fee model by charging an expert medical doctor for a consultation. Xie Fangmin revealed that since the launch of the doctor in 2012, Dr. Jianke has invested more than 10 million yuan each year. "In the next 10 years, the profitability of the doctors will not be considered."

What is the cost of such a high investment? In Xie Fangmin's view, the implementation of mobile medical care will be a long-term process, and it must be burning money. Jianke's current main business is in online pharmacies, with an annual turnover of 1 billion yuan. This model of "medicine-based medicine" is expected to last at least 10 years. He revealed that in the future, the number of subsidized users will continue to increase every year, so that users can consult doctors free of charge on doctors. It is expected that the investment in this area will continue to increase every year.

LH Ovulation Rapid Test Kit

Principle
The test utilizes antibodies including a monoclonal LH-β antibody and goat anti-rat IgG on the
nitrocellulose membrane with colloidal gold marked anti-LH-α monoclonal antibody as an mark
tracer. The reagent is used to detect the LH in urine according to the principle of double antibody

sandwich method and gold immunochromatography assay.

Main components
The testing kit is in the form of strip, cassette, and midstream. Basic components: Sample pad,
colloidal gold marked pad, nitrocellulose membrane, absorbent paper and PVC board. Colloidal
gold marked pad coated with LH-α monoclonal antibody, nitrocellulose membrane coated with
LH-β monoclonal antibody,control line coated with goat anti-rat IgG.
Result Judgment
POSITIVE: Two distinct red lines appear. If the color of testing line is stronger than or equal to the
control line, it demonstrates that the ovulation is about to occur in the next 24 to 48 hours.
NEGATIVE: One red line appears in the control region(C). Or both red line appear with the color of
testing line is weaker than the control line, it demonstrates that the ovulation period does not
arrive yet.
INVALID: No red lines appear or control line fails to appear, indicating that the operator error or
reagent failure. Verify the test procedure and repeat the test with a new testing device.
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